For DIY advertisers
Run Google Ads yourself, without the learning curve
Tell Addy what you want to achieve. It handles the keyword research, campaign structure, and ad copy. You just review and approve.
Search advertising is powerful. The platforms aren't built for you.
You shouldn't need a certification to promote your business. Addy replaces the complex ad platform interface with a simple conversation.
How it works
Describe your goal
"I sell handmade candles and want more online orders"
Review the plan
Addy researches your market, picks keywords, writes ads, and explains every choice
Go live
Approve and your campaign launches, paused first so you can check everything
What you get
Plain English, not jargon
Ask questions the way you'd ask a colleague. Addy explains what it's doing and why, in language that makes sense.
Nothing goes live without you
Every campaign change is drafted for your review. Approve what looks right, ask questions about anything that doesn't.
Learn as you go
Addy shows the reasoning behind every recommendation. Over time, you build real understanding of what works and why.
Spot problems before they cost you
Addy flags wasted spend, underperforming ads, and missed opportunities, so you fix issues early instead of discovering them in your bill.
See what your customers search for
Real search data from Google, presented so you can act on it immediately.
Market research
What people search for and how often, from Google's data.
| What people search | Est. monthly | Avg. CPC | Intent |
|---|---|---|---|
| handmade candles uk | 6,600 | £0.85 | buying |
| soy candles near me | 3,200 | £1.10 | buying |
| best scented candles | 14,800 | £0.65 | comparing |
| candle gift set | 9,900 | £1.40 | buying |
What our users say
“Addy has been immensely important for our go-to-market strategy at Property Looker by enabling us to run hundreds of simultaneous campaigns at local levels across the UK at the same time without needing an agency.”

“It's brilliant - slick easy to digest report, full of valuable insights and I didn't feel daunted.”
“Addy has surprised me in how useful it can be. It pulls out all the keywords searches and creates rationale around the data, setting a clear comparison between options. It streamlines keyword research, brilliant!”

Pricing
Get full value from day one.
Managing more than one brand or account? Go professional or portfolio tier for savings.
Starter
Tuned to x1 brand's customers
- Unlimited keyword research
- Bulk campaign creation & editing
- Ad copy generation
- Paid and organic search analysis
- Data analytics, forecasting & analysis
- Customer search intent classification
- Cross-channel performance insights
- SEO & marketing tools
- 1 Google Ads account
- 1 brand profile
- Onboarding walkthrough
- Slack & email support
Professional
For operators managing multiple brands
- Unlimited keyword research
- Bulk campaign creation & editing
- Ad copy generation
- Paid and organic search analysis
- Data analytics, forecasting & analysis
- Customer search intent classification
- Cross-channel performance insights
- SEO & marketing tools
- 5 Google Ads accounts
- 10 brand profiles
- Priority support
Portfolio
For teams with a portfolio of brands
- Unlimited keyword research
- Bulk campaign creation & editing
- Ad copy generation
- Paid and organic search analysis
- Data analytics, forecasting & analysis
- Customer search intent classification
- Cross-channel performance insights
- SEO & marketing tools
- Unlimited Google Ads accounts
- Unlimited brand profiles
- Dedicated account manager
All plans include a 14-day money-back guarantee. Cancel any time. Need custom pricing or higher limits? Reach out for a bespoke plan.
Stop guessing. Start advertising.
Connect your Google Ads account and tell Addy what you sell. Your first campaign could be live today.